Coordinate your Custom Ranges.
Now, high quality custom clothing clearly needs high quality print and embroidery. That’s to say, ink and stitch of a premium professional standard in harmony with the garments and design. Okay, no debate there, it stands to reason. Your branded clothing is only ever going to be better for great workmanship. But it does bring us to the other essential element involved in the process. Specifically, the plain merchandise being customised. And again, the better the base, the better the finished article. You can get by with cheap and cheerful but it’s never going to be as good as it could be. However, you can go a step further. Especially when your collection includes a variety of apparel. That’s where total look custom clothing comes in. By which we mean, creating a coordinated feel throughout your entire range.
Styles, colours, and fittings which are complimentary and combine for that ‘complete’ collection. And when seen together send a clear message of what your brand is all about. Stanley Stella are a superb example of suppliers who can give you this kind of edge.
Total Look Custom T-Shirts.
When it comes to screen printing clothes, the humble t-shirt is easily the most commonly printed garment. Little surprise, they’re relatively affordable and extremely versatile. In this regard, it’s probably the best place to start with building a total look for your branded apparel. Particularly in light of the fact that Stanley Stella have an impressive selection of blank tees. At time of writing, we’re talking over thirty styles. Within which there is a massive colour palette that extends across the male, female and junior markets.
Let’s take the Creator t-shirt as an example. This is one of Stanley Stella ‘iconic’ designs, a signature piece which is available in unisex adult, children’s and even baby options. An ideal choice if your brand caters for all ages and you want some consistency. Of course, not all styles have such universal variations. Naturally, there are different fittings, tighter and looser cuts, to satisfy a variety of requirements. But, there is a coherent thread running through them all in terms of design, quality and colour.
Total Look Custom Hoodies and Sweatshirts.
Okay, you’ve got t-shirts to customise and want to add another layer. Well, there’s an obvious candidate. That is, a staple of print and embroidery which make sense alongside tees. Hoodies and sweatshirts have become a near essential element with bespoke branded clothing ranges. Again, they’re versatile and popular. As well as being very practical. Plus, they lend themselves to embroidery more readily than some garments. And embroidery brings an air of sophistication to your logo. All of which means they are a logical component in any total look custom clothing collection.
As with their t-shirts, Stanley Stella have an extremely well thought out offering with these items. Their hoodies and sweatshirts are desirable garments in themselves but they also form part of an overall story. By which we mean there are clear tie-ins with other areas of the catalogue. Styling and colours that are either the same or echo and compliment across different types of garment.
Total Look Custom Jackets, Joggers and More.
Where you go after this is mainly down to you because the total look of your custom clothing is totally dependent on your individual requirements. We get that here at Fifth Column. Those things which you know best about your business and want to communicate with branded apparel. In truth, there’s no real limit these days in what you can brand. But making the whole thing coherent is a different matter. Stanley Stella are a great illustration of a blank clothing company who see the big picture. They recognise that customisation doesn’t stop at t-shirts and needs to go further. Both in terms of choice and wider issues such as sustainability and ethical standards. The latter, being able to say your garments are organic cotton and responsibly manufactured, is another theme that can run through your brand story. And, it’s also a great selling point.
Put simply, creating a total look for your custom clothing can elevate your brand, improve sales, and amplify your professional reputation. Whether that be growth in your burgeoning retail business or providing branded clothes for people working in your company.